CLIENT

ALL THINGS DYLAN (London, UK)

MISSION

VISUAL IDENTITY, LOGO, BRAND GUIDELINES, PACKING CARDS, SOCIAL MEDIA ASSETS, PATTERN

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A few months ago, Pam, the visionary owner of All Things Dylan, approached me to undertake a full rebrand for her business. Having previously collaborated on design projects such as flyers, cards, and swing tags, this new endeavor was an opportunity to reimagine the entire brand identity—and the results are something truly special.

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Inspired by the energy of music festivals, a vintage American aesthetic, and the spirit of freedom, the new visual identity reflects the adventurous, self-expressive ethos of All Things Dylan. From the comprehensive logo suite to the finer design details, every element aligns seamlessly with Pam’s vision, resonating with both children and parents who are drawn to the brand’s curated collection of clothing.

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It’s been an absolute pleasure working with Pam on this transformation, and I’m incredibly proud of what we’ve created together.