SengFlo designs is committed to processing any personal information about its customers and partners in ways that comply with its legal and regulatory obligations, and to being clear about what it does with their personal information.
SengFlo designs provides collaborative marketing solutions bringing together brand partners to help promote and enhance our clients value to their customers and stakeholders. We operate in a business to business environment; the data we collect to fulfil these services is almost entirely from corporate individuals and while this is still categorised under GDPR or other UK and EU legislation as personal data is not processed as personal data; the detail we hold and use is limited and necessary for our business to business relationships including any information drawn from publicly-available sources.
SengFlo designs do not collect any special category data but may collect personal information which we receive when:
you use our website
you use our services
you contact us or
you are a recipient of our services
you partner with us to promote your own brand with our clients
We may collect the following types of information:
your name, business address, business email address, telephone number(s) and other contact details such as your position in your company
Name, address and contact details for the names of winners to seasonal or special promotions offered to our client through our brand partners
Why do we collect this information?
Throughout our day to day processes we collect a large number of contacts from the businesses with which we engage. Almost entirely these contacts are corporate individuals and while this is still categorised under GDPR or other UK and EU legislation as personal data we are aware that it can be used for business-to-business purposes, including any promotional or marketing purposes as stipulated by the Privacy of Electronic Communications Regulation (PECR) to which we comply
Predominantly we are a data processor of non-personal data for our clients.
Where we use our collaborative brand partners to support our clients we act as a data controller but mainly the processing activity is only of non-personal data
For the processing activities we undertake we collect your personal information to:
provide you with services that you may request from us
for our legitimate interests to keep the contact details of corporate entities for use with future clients
send you our newsletter
meet our legal and regulatory obligations
to fulfil our obligations to reward the prizes to our clients’ customers who win any seasonal or special promotional prizes
How do we collect this information?
We collect personal information:
directly from customers: e.g. when a customer signs up to receive our services or registers on our website
from publicly available sources: eg. Networking, social media, internet services, exhibitions, direct referrals, other Corporate marketing bodies
from our clients who provide us with data e.g their own approved contact or marketing lists
from our partners e.g when they give us names of competition entrants and winners
We are committed to keeping your information up to date as far as is reasonably possible. However, if you believe that we have made an error, then please contact us as we have outlined below and we will use reasonable endeavours to correct.
How do we use the data we collect?
The majority of our data is held within our corporate database for use with our clients or prospective clients. We hold very little personal data and any such data we hold is used for contacting the corporate or business with whom we wish to engage.
Any processing activities we undertake are fully compliant with UK and European data protection regulations and PECR where needed for the marketing approaches we undertake
Information collected may be used for the following:
Internal record keeping and administration
to improve our products, services and our website
to contact you to offer you both our and our partner products and services
to contact any winners of any seasonal or special promotional prizes offered by our brand partners
Keeping your information safe and secure
SengFlo designs is committed to keeping customers’ personal information secure to protect it from being inappropriately or accidentally accessed, used, shared or destroyed, and against it being lost.
In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.
Third party access
Access to your personal information is only allowed when required by law or is required as part our fulfilling our service obligations. We do not, and will never, sell or share your personal information with other third parties.
We use a number third parties to assist us with
securing our IT and cyber network
for administration of our client and partner database
collaborative partners to provide branded reward to our clients customers
How long do we keep personal information?
We will only retain customers’ personal information for as long as it needs it to carry out a particular purpose or meet a particular obligation.
Any personal contact records within our Corporate database are subject to ongoing updates based on information provided through the relationships we have or as advised to us by the client.
In normal client transactions or contracts we will hold the data for the purposes of providing the collaborative marketing support and fulfilling the contract with you. Where data is needed after the contract has ended we will only retain this with your prior knowledge, where necessary with your consent but in normal circumstances for no longer than 7 years.
Controlling your personal information
You may choose to restrict the collection or use of your personal information; if you would like us to do this please contact us at firstname.lastname@example.org